Copywriting

Copywriting is the act or process of writing words in order to promote a product, service, business, person, opinion, or idea.

Commonly referred to as copy, not to be confused with content writing or copyrighting, that of intellectual property.

~ Food for thought ~ There's no second chance at a first impression.

Microsites

Microsites are designed to promote your business through the use of a verity of ways, which usually include one or more short articles of 500 to 1000 words that relate to your business. Additionally microsite are a good way of creating outside links that point to a main website, and can have anywhere from one to ten pages.

The more links point to a specific site the better it is for that site to become visible in a search. It is wise to add little freebee information packets to these sites.

Please visit our portfolio page.

Newsletters & E-Zines

Both are great opportunities to promote your business through the use of short 200-300 words articles as well as creating outside links that point toward a main site. By placing your business within the context of an article your helping to create a level of cedibility.

Great opportunity to increase your business's visibility.

Content

This constitutes the body of any given context whether it’s printed or electronic for the sake of communicating your services, produts or ideas in (for the most part) plan words.

Generally is more about specifics and tends to be less about the promotion of any given subject.

Should also include the use of copywriting and search engine optimization.

Websites

In addition to writing website copy, we also can build you a professional, comprehensive, attractive & functional site at a reasonable price whether it's for an indivdual, small business or a corporation.

All sites will include the use of copywriting and search engine optimization. Where possible we recommend promo videos and short articles.

Please visit our portfolio page.

Video Promotions

Promotion of your business via video & internet - much potential lies here.

Today it's common place to read that a given video produced in eccess of 10 to 20 million views, and if that video contains your website address... well... you understand.

Videos should also include the use of copywriting.

Search Engine Optimization

It’s the process of encoding (writing specific keywords) targeted "algorithmic" keywords within a given website. Why? To increase the likelihood that your website will be ranked higher in the search results when someone performs a search.

"SEO is like an automated robot that works around the clock."

Audio/Visual

With more and more websites making use of flash the need to audio/visual copy has grown rappidly.

Just because they're words on a CD, DVD or video it does not mean that the right words are not as important.

Multimedia

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White Paper

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Email Marketing

This is a fantastic way to further promote your business or for generating new leads.

With an email you have the one on one opportunity to give little informative freebees, promote services, products, ideas or people, tell a story, make use of images and more.

Not all email recipients do accept html emails, so both methods should be employed.

Fundraising

There are two fundamental types of fundrasing letters. First there's the acquisition letter that is sent to people who have never donated before. Secondly there's the renewal letter that is sent to those how have donated before.

A word of wise - there must be real substance in your reasons when asking others to place trust and ultamately their money in your idea.

Lead Generation

It’s the process of encoding (writing specific keywords) targeted "algorithmic" keywords within a given website. Why? To increase the likelihood that your website will be ranked higher in the search results when someone performs a search.

"SEO is like an automated robot that works around the clock."

Advertising

Of course the title Advertising really covers many venues including that which I have listed. I would like to make a comment about advertising - whether electronic or printed rarely has been hugely successful with one published release. Unless your business function by word of mouth advertising is here to stay. Conversely, try no advertising and see what comes of it.

With great exposure comes great potential.

Press/Media

Quite often companies will attempt to attract the interest of the media in order to promote their business.

Typically one or two pages in length and is usually an announcement written in the form of a news article complete with headline. Most importantly the article must be newsworthy.

Direct Mailers

Brochures, postcards, etc. all have their place among advertising. Keep in mind, with greater exposure comes greater potential. Prepare, I'm going to state the obvious.

"If I don't know about your business how am I going to do business with you."

At the end of the day it's still a numbers game. The key though is in knowing which method is the correct or best method.

Articles

Articles are more than simply a great way to advertise, articles are a fantastic way to advertise. Usually it's a small article of between 500 and 1000 words packed with copywr

The more articles the better. Each one relates or links back to your business one way or another.

We all are touched when we receive a little freebee or tad-bit of information or idea, especially if that freebee can assist us in some way.

Networking

By far advertising has become an art beyond the days of simple print ads. One of the quickest ways of gaining exposure today is through online video.

With the huge increase in free video hosting websites one's potential for video networking is now great.

Whether you've chosen video promos or article promos networking still applies.

Sales Literature

With everyone now jumping on the bandwagon of electronic media the art of printed sales letters have just about disappeared.

Printed materials should not be used alone, rather they should be use as a seasoning amoung all other mediums.

It's a good old-fashioned way of generating leads with little relative expense.

Case Studies

The name does not communicate the level at which they serve. Case Studies are used to explain in laymen's terms the complex through the use of a success story whereby a customer's needs are met and all is well afterwards.

Most written for physics departments or technology companies, and are typically between four and six pages in length.

Case Studies are also usually found with White Papers.

Summarization

More services offered to come.

It's been asked how do we get so much done. The answer lies in current time management of future projects.

Websites & Microsites

Some Writing Samples

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Graphics & Graphics

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Coming Soon

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Auction Templates

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Other Miscellaneous

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About Us & What We Do

We offer three main services:
1. Writing,
2. Promoting &
3. Site construction.

It's been asked how do we get so much done. The answer lies in current time management of future projects.

About Us? We are just doing what we love best!