Tekay-intl The webmaster - Copywriting page 2008

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Tekay-intl The webmaster / te-kay /

Specializing in Professional Website Design, Layout, Copywriting, SEO (Search Engine Optimization), Construction, Marketing, Analysis, html Emails, Maintenance....

Building Businesses One Page at a Time!

What is copywriting? cop-y-writ-ing / köp'ê-ri't-ing /
Copywriting is the act or process of writing words in order to promote a product, service, person, business, opinion, or idea. Copywriting is also referred to as copy -not to be confused with content writing or copyrighting.

Great products or services are preceded by great copywriting whether it's in a website, brochure, email marketing, newsletters, e-zines, direct mailer, advertising, audio materials, videos, fundraising letters, etc.

There are a miriad of ways to write copy, but there is only one way to write great copy. The right copy establishes a point of credibility whilst bringing into focus your products or services.

Food for thought:
            1. Is your website the type of site you would make use of?
            2. Does it embody the elements that appeal to you?
            3. Would it meet your requirements as a consumer?

A tad bit about Productivity & Growth:
Productivity: Great copy opens the door & makes the sale.
Growth: Is one of the result of your great copy.

Great Copywriting is Like Intellectual Property - Once Created it Keeps Working for You.

All copy must originate from these three basic questions.
            1. What is the message you want to convey?
            2. What is in it for the consumer?
            3. What do you want the consumer to do?
Most businesses fail within the first 5 years. Why? Because no one is an expert at everything. Unless you have worked directly in marketing and sales, weakness in these two areas will only produce one possible result - Failure. Know your weaknesses and turn them into your strengths by letting the the professionals do what they do best. It is our job to do the job right!

Remember, it's never too late to change your copy!

                  Especially when Our Copy Gets the Job Done!

For a Limited Time Only
The First 10 New Clients to Respond Will Receive a One Time Discounted Service!
But don't wait too long - Contact Us Today !

COPYWRITING Great Products and/or Services Require Great Copywriting.